19SS Shanghai Fashion Week warm up publicly: "Declaration of Personality", waiting for you to see!

October 10 - October 17, 2018

2019 Spring and Summer Shanghai Fashion Week will be held in grand

Publications, trade shows, theme events

A series of content will be announced one after another.

Wonderful, will be revealed soon

In the spring and summer of 2019, Shanghai Fashion Week will be chewed again. What highlights are expected in this week? As long as you do the following homework carefully, you will be able to advance MARK's favorite brands & activities.

Q: What is the theme of this season's Fashion Week?

The theme of Shanghai Fashion Week in the spring and summer of 2019 is the theme of “Declaration of Personality” . In order to better establish the future fashion environment and provide more inspiration and development space for fashion, self-expression becomes an increasingly important skill, encouraging everyone to design and Businesses have the courage to see creativity as an endogenous force for change, and to take action out of the comfort zone as a cutting edge. Personality contains vitality, is manifestation, is an announcement. It is equivalent to a unique originality. By then, new rules, new narratives, and new ideas will emerge, and new China's manufacturing will also make a comeback. Equivalent to breakthroughs and development, the new order and the new future will also be opened up.

PART 1. Publication

As the core function of Fashion Week, Shanghai Fashion Week has already released the fashion work release into a professional matrix release ecology. The vertical segmentation release platform is used to achieve accurate market matching for various fashion brands, and promote the further improvement of the fashion week release system.

Q: What brands and activities will be involved, how do I get a specific schedule?

We will announce the official schedule of this season's Shanghai Fashion Week on September 25, which will be available from the official website of Shanghai Fashion Week. Stay tuned.

Q: I want to go to the show. How do I get involved?

First of all, you can pay close attention to our warm-up information in the next month, find the participating brands, and apply through the channel of the brand invitation. Of course, on the eve of Fashion Week, the official self-media platform will also participate in online interactive activities.

✨ Advance preview of small tips: In the Xintiandi release show, in addition to A\B two dynamic show, C show as a creative space for brand static display. In addition, the audience holding the A\B show ticket can brush a C more before the opening, and believe that the diverse experience and interaction will surprise you.

PART 2. Trade Show

As the official supporting exhibition of Shanghai Fashion Week, MODE Shanghai Apparel and Fashion Fair has established a business cooperation platform for business ordering, promotion, technical exchange and experience sharing for more than 1,000 clothing and apparel design brands in more than 30 countries and regions at home and abroad. . At the same time, MODE Exhibition also actively cooperated with the major trade shows held in the same period to form a cooperative relationship with them to further consolidate the prototype of the largest original design brand in Asia.

Q: I am interested in MODE Shanghai Fashion Show, how to participate?

2019 Spring and Summer MODE Shanghai Clothing and Accessories Exhibition will be held on October 11-14 . We will open the live audience registration channel in early September and announce the registration process and admission instructions for the Spring/Summer 19 exhibition. At the same time, the MODE exhibition will hold a talk in the MODE TALK industry. At that time, the industry will share industry experience and cutting-edge dynamics with you. You can also apply for registration in advance through the appointment registration channel opened in September.

Q: How do I participate in other exhibitions?

In September, we will announce the official registration channels for the Shanghai Fashion Week and the exhibition information. You can learn more through our warm-up push.

PART 3. Theme activities

Shanghai Fashion Week has gradually formed a strong fashion magnetic field appeal, gathering various theme activities in the same period of the fashion week and many international influence industry forums, exhibitions, model contests, and fashion consumption experiences for the public. A variety of fresh and interesting fashion shows, T-shows and buy and buy in Shanghai fashion weekend.

Q: How can I participate in these activities?

Please pay attention to the official WeChat public number of Shanghai Fashion Week, all kinds of fashion "big tide", the opportunity to occupy a circle of friends, etc., you "one-click attention", the hand is slow.

The city's fashion event is about to open, whether it is a catwalk show, a static show or a theme forum, or buy and buy, there is always a suitable for you, follow us, customize your fashion week trip!

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