BBLLUUEE The journey to find the beauty of life art

Every woman is a flower. Every life is a song. She senses the blooming of flowers with her inner calmness, and sends her joyful singing with grace.
On November 27th, 2013, the new BBLLUUEE counter at Shenzhen COCO PARK Shopping Center invites Ms. Aimei who loves fashion and exquisite hearts in the city to discover and enjoy the beauty of life art.

Finding the beauty of life art
Fashion is part of a better life, but not all of them. With this in mind, Shenzhen COCO PARK Shopping Center BBLLUUEE counter and Shenzhen Jingji KK MALL BBLLUUEE counter brand continuation of the brand "look for the beauty of life art" brand concept - "Flower of Bruce The store's debut was an attempt by BBLLUUEE to create the art of living in a fashion store.

The florist is not a simple bouquet. In the golden flowerpots and purple bamboo ropes, the purple moth orchids are recreated, and the beauty of the flower arrangement arts echoes the beauty of the fashion art design, bringing to the customer the experience of living art. Red roses and green leaves in the winding of rattan plants present an elegant and restrained artistic state. White red teapots, coffee cups with gold rims, crystal clear glass bottles, and nostalgic old photos create the warmth of the early winter and the softness and cozyness of the afternoon tea. Ms. Amy, elegant and full of taste, shuttles through the blooming flowers and quietly tempting fashion. In the interwoven scene of flower and fashion, I feel and appreciate the beauty of life art in every moment of life.

When the art shines into fashion
What kind of fashion will impress you?
BBLLUUEE believes that a fashion with a sense of life, art, and introverted temperament will be exciting and will attract a pair of eyes eager to make a difference. At BBLLUUEE, you are not only gaining a piece of fashion, but also gaining an attitude of observing the world and managing your life.

BBLLUUEE not only pays attention to fashion, but also pays more attention to the inherent connection and clever connection between art and life, art and fashion. With the opening of the BBLLUUEE counter in KJKALL shopping mall in Beijing, the BBLLUUEE Art Troupe launched a concert of the BBLLUUEE fashion art and stage musical with a concert in the fashion store and an original fashion musical “Dance in the Dark” press conference. Cross-border integration creates a bridge between fashion and music. Shenzhen Coco Park shopping center BBLLUUEE counter and Shenzhen Jingji KK MALL BBLLUUEE counter "Bruce's flower shop" unveiled, it is the continuation of BBLLUUEE cross-border art exploration. Different from the elegance and dust of fashion musicals, the "Bruce Florist" is presented in a more lifelike manner. In the fashion store, there is a flower shop, where the floral arts and fashion show the cross-border fusion of the art of living. The beauty of life art lies in the experience and accumulation of bit by bit. BBLLUUEE hopes to become a beam of light, a bouquet of art that allows the beauty of life art to shine into fashion.

“The cross-art support of the fashion industry has always attracted countless entrepreneurs to explore the balance between art and commerce. BBLLUUEE is trying to link fashion with music, flower and art collections – the upcoming BBLLUUEE Living Art Experience Concept will be grafted: Brulee Hall, Bruce's Flower Shop, Brussel Art Museum, Blue Art Book Bar, Blue Coffee House, and of course, the custom dress series BBLLUUEE GOLD will be officially launched. In 2014, BBLLUUEE will open “The journey of beauty of life art.” Everything is just like Mr. Li Feiyue, the founder of BBLLUUEE brand. “BBLLUUEE is a fashion brand, and it is a kind of lifestyle experience—free, calm, exquisite and elegant”.

Fashion is a part of life, but it does not exist without life. Incorporating the beauty of small art in life into fashion, life will behave differently and uniquely - BBLLUUEE invites you to enjoy the beauty of living art Poetic journey.