In 2011, China surpassed Japan to become the world's second largest diamond consumer after the United States; in 2013, China replaced India as the world's number one gold consumer; at the same time, China is also the world's largest diamond jewelry processing, the second largest diamond polishing Processing place; China is still the world's largest jade and jade consumer market.
With the improvement of people's living standards, the consumption level of jewellery has been greatly improved, and the jewelry market has also been vigorously developed. Zhonghao has always attached great importance to the jewelry market. After several years of upgrading and upgrading, it has become more and more far-reaching on the road of creating a professional jewelry market. It has stood out in many jewelry markets in Kunming with its many advantages.
Product types are large in the market
In 2010, Zhonghao first hit the jewellery market and built Zhonghao Jade City. In 2012, it carried out two upgrades, and concentrated all jewellery and jade merchants in the first and second phases of Zhonghao·Spirit Bay International Trade City. Integration; for the business owners specializing in Buddhist jade and temple supplies, Zhonghao also opened a Buddhist area in Zhonghao Jade City, which has concentrated merchants and products, and the scale of development of the area has greatly improved the overall grade of Zhonghao Jade City. .
In 2015, Zhonghao set about creating a wenwan jewellery area, attracting merchants in the form of showcases and shops. Products include jewellery, jade, beads, silverware, antiques, paintings, ornamental stones, antique furniture, gambling stones, porcelain, Southeast Asia. Featured crafts and other products bring together many merchants from all over the world. After careful preparations for business, the Wenju Jewelry District officially opened on January 1, 2016, and it was very popular.
Over the past five years, the company has adjusted and upgraded many times. The Zhonghao jewellery and jade wholesale market has gradually become a scale. It traverses the first floor of the 16-17 district of the second phase of the Zhonghao·Spirit Bay International Trade City. Nearly 600 shops are operating stably and the market is huge. With a full range of products, it is a step closer to Zhonghao to build Kunming's largest and most complete jewelry market.
Big brand convergence quality is guaranteed
The quality is uneven and the product is difficult to distinguish. It has always been a major pain point in the jewelry market. To create a quality jewelry market, quality is the first factor.
As a high-quality market, Zhonghao·Spirit Bay International Trade City has always led the business trend with a good business atmosphere and word-of-mouth effect, and strictly controlled the overall quality of the market. At present, Zhonghao Jade City and Wenju Jewelry Zone have introduced many famous jewellery and jade brands in the country, including brands such as Nanguo Jade, Jinliufu Jewelry, Fleox, Wanfengyuan Jewelry, Zhenyao Silverware, Jindafu Jewelry and so on. Jewelry is stationed in the business. Big brands gather and quality is more secure.
In order to create a high-quality characteristic business area that matches the Zhonghao·Spirit Bay International Trade City, whether it is Jade City or Wenwan Jewelry Zone, the quality of goods is strictly controlled at the time of investment promotion, and it is difficult to distinguish the true and false products. The situation arises. At the same time, in order to protect the rights of merchants and consumers, Zhonghao will also introduce the China Jewelry Association to set up points in the market, set up full-time personnel to engage in the identification and evaluation of jewellery, jade and wenwan, and help the quality of Zhonghao jewelry market. Further improvement in word of mouth.
E-commerce helps "Internet + Jewelry" collide with new sparks
Zhonghao·Spirit Bay International Trade City has always been at the cutting edge of the trade trend, combined with the market development prospects, has created a new model of “Internet + physical wholesaleâ€, and e-commerce has helped the physical market become a new Chinese character.
At the 6th Council of the Yunnan Jewelry and Jade Jewelry Industry Association in 2016, the e-commerce marketing model of “Internet + Jewelry†became the theme of the conference, and the e-commerce marketing model of jewelry is imperative.
As early as 2014, Zhonghao E-commerce platform “Zhonghao Mall†was put into operation, and attracted many merchants in the market to settle in, and developed a unique “Internet + Entity Wholesale†model in the continuous optimization platform. In the era of big data and big logistics, the jewellery market is sure to be able to collide with a new spark. Abiding by the ready-made e-commerce platform, Zhonghao Jewelry Jade Wholesale Market will never go behind the industry.
Continuous innovation to create an all-round international jewelry market
After gradually achieving the goal of Kunming's largest, most complete and most concentrated professional jewelry market, it is beginning to work towards a higher standard market. To this end, Zhonghao is actively negotiating with the Myanmar government. After the cooperation has been negotiated, it will work with Myanmar to promote the construction of Myanmar jade raw stone trading and jewelry, jade production, processing, inspection and trade zones. Production, processing and sales of the all-round development of the international jewelry and wenwan market.
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