“Dream?! I am willing to treat you as you are!†When it comes to the biggest change in mindset since the start of the business, Esa Liang’s founder Esa (Liang Bingqin) seems to have a lot to say: “Our brand is now in its fifth year. Well, I didn’t think so much when I decided to do this. I just thought it was a dream of mine. Now I look back and think that I am particularly naive and don’t think about other things, but now I will find out when When you actually do it, you will encounter various problems. It is really unrealistic to talk about your dreams when you are not ready.
"You must be different from others!" This is the slogan about Esa Liang. Of course, the design is not good or bad, she does not want to cater to everyone's taste, understand people understand. But the brand has reached its fifth year, and Esa has grown up differently. In the past, she always felt that as long as she had a dream and had a hard time, she would work hard for 30 hours every day, but things could not be as perfect as I thought. She said that the biggest gain of her 30-year-old is that she knows a lot. Even if you work hard, you will still be powerless, still have passion, but will be more rational and restrained.
Yes, this is the greatest wealth of time for the following "independence", so that she and her design can get more in the future.
This is not Esa's first personal show, but it is the most unique one I think. In the 2018 Shenzhen Fashion Week, Esa set the theme of this show as "Daddy, Dreams and Dreams". I was also surprised at the beginning, because in my opinion, her design is always avant-garde, with "retro Feelings are completely out of touch, but Esa said that this theme is what she always wanted to do. Ancient and fashion are not two things that are unrelated.
This season's Lookbook, Esa deliberately put the shooting location in his own old man, a tidal village with hundreds of years of history.
The grandfather and grandmother’s daddy witnessed the birth and growth of their generation. In the years when the children were there, it was the most joyful years of the oldest. Now, when I go back, in addition to the blue sky that fell on the roof, the slogan on the wall is too fast to be seen because of the baptism of the rain. The old house seems to have collapsed because of lack of repair. Turning over the old photos left by her grandmother, her old lady’s wicker chair, her children, and her rainy season are slowly darkening in the sunset, and the old man is quiet, which is probably the most in her heart. Sacred place.
For Esa, Daddy is more than just a shooting theme or background, and more importantly, Esa wants to record his birth through his own design~
Daddy, time, memories and feelings associated with it. She wants to talk about her story so seriously, using her own design to reflect the fragments that are closely related to her memories. You can understand it well and don't understand it.
Esa's design this season has a big breakthrough compared to before. "Contrast" is the main theme of this season's clothes. Not all designs must be harmoniously symbiotic. In fact, sometimes the "contrast big" thing will bring more surprises to designers and customers than ever before. Through the contrast of different fabrics, the contrast of colors and the contrast of styles, Esa continues to break the "textbook" style of stereotypes and promotes its own distinctiveness.
The work of this season is also very different in color. Most of the previous seasons were supported in black and white, and the biggest highlight of the season was the variety of colors. Use a lot of colors such as smog, blue, purple, green, etc. before she would not easily try. "Although I am still the one who lives in my own world, but other people's opinions now I will seriously think and analyze, I will not be as good as I used to be. After all, now I am not only responsible for myself, I have to support my team. I hope Everyone who follows me will have a better future and a greater harvest."
I have always felt that retro such as "old house" with humanistic feelings is very difficult to express, and Esa said that he did not think so much at the beginning, just wanted to make a blockbuster film in his hometown. But as her design deepens, she finds that “fashion and retro†is not so difficult to balance. She is good at putting different points from her life into the design. For example, ethnic jewelry, ancient fabrics and patterns, such as the fusion of various ingredients and seasonings, a little enough is enough. "I don't want you to see which ethnic group or element of the era it is. On the contrary, I hope they can't see it, but the whole is not lacking that feeling."
The old man is still in the same year, and there is no clothing in the room.
Esa is really bold this time by designing expressions. The children like her have already moved away. The old man in the village has only lived with a few old people. The music is winding around, and I go around and listen to these old people talking about the oily salt and vinegar. The parents are short, life begins here, and will return to here. This is also one of the important reasons why she has set the theme as “Laoâ€. After all the turmoil, I hope everyone can remember why they set off. When they are confused, returning to the heart is the answer.
Perhaps a few years later, the old man and its story will disappear together in the gap of time, only memory, and last forever.
In fact, each of us lives like a rope, and the big thing in life is to put a knot on the rope. Birth, marriage, childbirth, death... We are constantly groping along these knots and marching forward. From the day when inspirational to be their own brand, Esa devoutly put a knot on his rope, no matter how difficult the process, no matter what the outcome, it is what Esa wants to do, the biggest thing in her life. one.
Perhaps the old man has gone, she is still the same. At 17:45 on March 18th, A/W2018 Shenzhen Fashion Week, with Esa Liang on the 3rd floor C show of Shenzhen Contemporary Art and Urban Planning Museum, together with the old dreams.
Esa Liang's previous works
2018 s/s "Origin" show LOOK
2017 A/W "Adolescence · Rebellion" LOOKBOOK
Fashion Week into the topic A / W 2018 autumn and winter Shenzhen
Waffle Knitted Fabric,Dark Colour Fabric,Waffle Checks Fabric,Custom Waffle Knitted Fabric
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